A barcode is a machine-readable representation of a unique number, allowing retailers to track product sales in their inventory system. It typically consists of dark ink on a light background, forming high and low reflectance patterns that are converted to binary digits. UPCs (12 digits) and EANs (13 digits) are common types of barcodes.

Over 20,000 happy Australian customers | 3m+ Barcodes in circulation | 10,000+ scans each day

Retailer requirements for barcodes

We’ve summarized this information to help you, but please double-check with your retailer for their latest requirements. You can download the sample barcode from the right side of our website to show your buyers.

With over 20,000 satisfied Australian customers and more than 3 million barcodes in circulation, Barcodes Australia has been a trusted partner since 2007. Our barcodes are accepted by leading retailers like Coles, Woolworths, IGA, and Bunnings. We provide genuine, legal barcodes with lifetime ownership—no ongoing fees. Each barcode package includes high-quality images, a GTIN Assignment Certificate, and free barcode registration to protect your brand. Plus, our friendly team is here to support you every step of the way. Start your retail journey with confidence today.

Retailer	Accepts Barcodes from Barcodes Australia?	Requires GS1 Membership	Comments
Bunnings	✅ Yes	❌ No	Bunnings accepts barcodes from Barcodes Australia e.g. Lattice Makers. Bunnings require verification reports which we can supply
Chemist Warehouse	✅ Yes	❌ No	Accepts our barcodes. e.g Loaded Candy
Coles	✅ Yes	❌ No	Coles suppliers successfully use Barcodes Australia barcodes e.g Subo.
Dan Murphy’s	✅ Yes	❌ No	Clients have successfully used Barcodes Australia barcodes e.g Shark Island Brewing Co.
eBay	✅ Yes	❌ No	eBay supports barcodes from any GS1-origin source, including Barcodes Australia.
Harris Farms	✅ Yes	❌ No	Harris Farms accept our barcodes e.g Mrs Toddy’s Tonics.
Healthylife Pharmacy	✅ Yes	❌ No	Healthylife Pharmacy accept our barcodes; e.g Mrs Toddy’s Tonics.
IGA	✅ Yes	❌ No	IGA stores accept our barcodes; smaller stores may have their own setup process.
Liquorland	✅ Yes	❌ No	Clients include Noosa Gin supplying Liquorland.
Shopify	✅ Yes	❌ No	Shopify product listings work with all valid EAN-13 barcodes.
Woolworths	✅ Yes	❌ No	Woolworths accepts our barcodes. We have many clients in Woolworths e.g. Fast Fuel Meals, Jimoto Foods.

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Which type of barcode do I need?

Retail units i.e. the product uses EAN-13 barcodes .

Shipping cartons of multiple units of the product use ITF-14 carton codes.