Over 20,000 happy Australian customers | 1m+ Barcodes in circulation | 10,000+ scans each day

The Benefits of Our Barcodes

“Why buy barcodes from you?

Every second, one of our barcodes is being successfully scanned somewhere in the world 1.

So – 6 quick benefits of our barcodes –

1. Quality You Can Trust EAN barcode for retail products

Our barcodes are high quality. You can use them with confidence. We have been selling retail barcodes since 2007 and have tens of thousands of customers using more than 100,000 of our barcodes in 100+ countries. We have clear phone numbers and email addresses (for support if needed), addresses, company details etc., on our website – so you know who you are dealing with – we even have photos of our happy staff.
When you spend lots of money developing your product, designing and printing the packaging, and marketing and distributing your products, it is worth getting your barcodes from a knowledgeable and trustworthy source. Imagine the cost and effort of reprinting!

Many other barcode sellers are either very inaccurate or completely dishonest in what they claim – see Barcode Sales Warnings for more information about companies to stay away from.

A businessman told us that he had produced 40,000 bottles of wine, and then found the barcode didn’t work! His wife then had to unpack and put new barcode labels on each bottle. What a huge waste of time and money!

2. Accepted by More Retailers Worldwide Barcodes accepted by Retailers

MORE retailers worldwide accept our barcodes than any other barcode seller. As part of the International Barcodes Network (see below), our barcodes are proven, and we provide additional services, ensuring that our barcodes meet the exacting requirements of retailers worldwide, including many who insist on Barcode Verification Reports or Global Location Numbers (GLNs) or Company Prefixes or Barcode Registration as proof of ownership.

Our barcodes are accepted by 99.9% of retailers worldwide – and we know who the 0.1% are and can tell you 2.

3. Part of an International Barcodes Network International Barcodes Network member

We are pleased to be part of the International Barcodes Network – this is a network of independent barcode sellers worldwide. This network has barcode sellers in 120+ countries. Hence it brings with it a wealth of knowledge about barcode requirements and acceptance worldwide, plus the security of knowing that you are purchasing barcodes from a company recognised by an international network with the associated support and longevity this brings.

Being part of an international network, working with barcode sellers in 100+ countries, means that we understand the exacting requirements of the barcode industry. This knowledge enables us to provide up-to-date information about barcode acceptance and requirements. This helps our customers avoid problems, and saving them time and money.

4. Includes FREE Barcode Registration Register Products

All our barcode packages come with FREE barcode registration – this allows you to register your product and/or company details alongside the barcode number in an online database, which auto-feeds this information to other online databases. This makes it easier for retailers and customers to find your company & product information through searching online for the barcode number or with a barcode scanning app. It helps prevent theft or misuse of your barcodes, as you have extra proof that they belong to you. And it also helps those few reluctant retailers who still think GS1’s database has all the answers. Point them to this independent database as proof that they are yours and are valid and legitimate. This can save a lot of wasted time and unnecessary frustration with some retailers.

It is easy to copy a barcode. Anyone can see a barcode number and then duplicate that barcode on a different product. Our registration helps protect you against illegal use of your barcode numbers. In addition registration helps retailers and customers find the details of your product and business.

5. Includes Barcode Company Prefix Barcode Company Prefix

Retailer friendly company prefix. If you purchase barcodes in lots of 10 or 100 or 1000, we supply our barcodes with a genuine company prefix – this barcode prefix belongs to you alone and can be used to identify your company. The first digits of this prefix are completely yours. The remaining digits are varied to create all the barcode numbers owned by you. This makes things easier for the retailer when they are stocking lots of your products.

If you only have a few products, then the ‘Company Prefix’ isn’t important. But if you have many products, then you can protect your products and barcode numbers by purchasing in lots of 10, 100 or 1000 & receiving a company prefix. This also helps avoid confusion with retailers.

6. Detailed Information & Barcode Company Prefix

For first-time customers AND those customers that come back many times, we provide detailed information here on our website. Other (cheap & unreliable) barcode sellers DON’T have detailed information about Barcode Acceptance Internationally, Amazon Barcodes, Retail Barcode Dimensions, Carton Barcode Dimensions, Company Prefixes, Barcode Labels, plus book barcodes, magazine barcodes, sequential barcodes, QR codes… the list goes on.

CONFUSED? The ‘world’ of barcodes can be confusing and frightening. You don’t want to make mistakes. We make the barcodes process easier by providing comprehensive information, backed up by email, online, and phone support. If you want a retail barcode, the easiest place to start is here – with our Introduction to Barcodes. Or if you are ready to buy barcodes look here.


  1. 100,000+ of our barcodes are in use on products worldwide. If each product is scanned an average of once per day (a very conservative estimate), then one of our barcodes is being scanned every second
  2. Full and up-to-date details of barcode acceptance and restrictions can be seen on our Barcode Acceptance page