Once you have created your product, the next step is to put a barcode on it. This is important, as retailers are much more willing to stock products that have barcodes. Without a barcode some retailers may not accept your product as they use barcodes for stock control and pricing.
1. Getting a Barcode
Getting a barcode is a straightforward process. It generally involves simply purchasing a barcode online and then incorporating the barcode images into your product packaging. Graphic designers or your printer can easily add the barcode image to your packaging design.
The first step is to decide which kind of barcode you need. Most retail products use EAN-13 barcodes. These are used on all retail products except for books and magazines and are used in all countries except for the USA, where UPC-A Barcodes are more common.
2. Incorporating the barcode onto your product
Once you purchase a barcode through our site, we will email you your barcode with the images as attached files. You can then incorporate whichever image file format you like best into the product packaging. When a retailer receives your barcodes for the first time, they will scan your barcode and input your product information at that stage. From that point onwards, every time your barcode is scanned, your product information will appear.
If your product packaging has already been printed, you can order sticky barcode labels to be manually stuck onto your product. Please see our barcode labels page here.
3. Other stuff you may need
Larger retailers sometimes require barcode verification. Please see our barcode acceptance page to establish whether this is something you will require.
If you have a barcode (that you didn’t buy in our barcode packages), you may wish to consider barcode registration.
Please see the Australian Government Country of Origin Labelling information for food products.